Physica Health

Case Study

Ranking Corporation helped Physica Health boost online visibility, increase patient inquiries, and achieve higher Google rankings through targeted SEO and content strategies.

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Traffic Increase

80%

Website Leads

90%

Keywords Ranking

100%

About Physica Health

Physica Health is a specialist physiotherapy clinic located in Bagshot, Surrey, delivering elite-level care in physiotherapy, Pilates, women’s health, and sports-injury rehabilitation. With a team whose credentials include Masters-level physiotherapy and experience in elite sports, the clinic treats everything from everyday aches and pains to complex musculoskeletal issues. Their services range from manual therapy and targeted rehabilitation to online video consultations and state-of-the-art equipment for strength and mobility. Whether you’re recovering from a sports injury, managing back pain, or looking for post-natal wellness support, Physica Health offers a tailored-to-you plan to get you moving stronger and feeling better.

Key Objectives

Comprehensive Website Optimization

Ranking Corporation optimized Physica Health’s website structure, metadata, and on-page content to enhance visibility and improve keyword rankings for physiotherapy-related searches across Surrey and nearby areas.

Local SEO & Google Business Optimization

We optimized their Google Business Profile with accurate NAP details, service listings, images, and local keywords — helping Physica Health appear in top “near me” searches and Google Maps results.

High-Quality Content Marketing

Our team created informative blogs, service pages, and FAQs focused on physiotherapy, sports rehab, and women’s health — positioning Physica Health as an authority in their field.

Link Building & Online Authority

We implemented ethical link-building strategies through local citations, healthcare directories, and niche guest posts to build domain authority and drive targeted referral traffic.

Performance Tracking & Conversion Optimization

Ranking Corporation used data-driven analytics to monitor traffic, user behavior, and conversions — optimizing CTAs and content to convert visitors into patients effectively.

Results & Performance Metrics

S. No.	Targeted Keyword	May 2024	October 2025
1	Pelvic Floor Physiotherapy Bagshot	NA	🔝#1
2	Lower Back Pain in Bagshot	NA	🔝#1
3	Postnatal Mot Chobham	NA	🔝#1
4	Pregnancy Massage Sunningdale	NA	🔝#1
5	Mummy Mot Chobham	NA	🔝#1
6	Best Physio Camberley	NA	🔝#1
7	Top Pelvic Floor Physiotherapy Bagshot	NA	🔝#1
8	Best Neck Pain Therapy Near Camberley	NA	🔝#1
9	Top Neck Pain Camberley	NA	🔝#1
10	Massage therapy Bagshot	NA	🔝#1

Our SEO Strategy & Action Plan -

In-Depth SEO Audit & Keyword Research

Ranking Corporation started with a comprehensive SEO audit of Physica Health’s website to uncover technical gaps, broken links, crawl issues, and areas affecting search visibility. Our team analyzed competitor performance, site architecture, and content relevancy to build a strong foundation. After that, we conducted extensive keyword research focused on high-intent local terms like “physiotherapy Surrey,” “sports injury rehab Bagshot,” and “women’s health physiotherapy.” This helped attract more qualified local traffic and improve ranking positions on Google.

On-Page Optimization

Ranking Corporation implemented a strategic on-page optimization plan for Physica Health to enhance visibility and user engagement. Each service page was carefully optimized with SEO-friendly titles, meta descriptions, header tags, and keyword placement to boost relevance for targeted searches. We improved internal linking to strengthen content hierarchy and user navigation while integrating schema markup for rich search results. Image alt tags and URL structures were refined for better crawlability, ultimately increasing organic traffic and improving click-through rates from search engines.

Local SEO Enhancement

Ranking Corporation executed a powerful local SEO strategy to help Physica Health dominate nearby search results. We optimized their Google Business Profile with accurate business information, engaging service descriptions, and high-quality photos to attract local patients. Consistent NAP (Name, Address, Phone) details were maintained across directories, healthcare listings, and citation platforms. Additionally, we built local backlinks and encouraged positive reviews to strengthen credibility. These actions significantly improved their presence in Google Maps, local pack rankings, and location-based search visibility.

Mobile & Page Speed Optimization

Ranking Corporation focused on enhancing Physica Health’s website performance by optimizing it for mobile users and improving page load times. Our team ensured full mobile responsiveness across all devices, making navigation smoother and user-friendly. We compressed large images, minified CSS and JavaScript files, and implemented browser caching to achieve faster loading speeds. These improvements not only boosted user experience but also strengthened Core Web Vitals performance, resulting in higher engagement, reduced bounce rates, and improved search engine rankings.

Content Strategy & Blogging

Ranking Corporation developed a targeted content strategy for Physica Health to establish them as a trusted authority in physiotherapy and wellness. Our team created high-quality, informative blog posts covering topics such as physiotherapy tips, sports injury recovery, post-natal care, and general wellness guides. Each piece was optimized with relevant keywords, internal links, and engaging visuals to attract and retain readers. This approach not only increased organic reach and website traffic but also enhanced brand credibility, positioning Physica Health as a go-to resource for local patients seeking expert care.

High-Authority Backlink Building

Ranking Corporation implemented a strategic backlink building campaign for Physica Health to strengthen their online authority and search engine rankings. We secured high-quality backlinks from reputable healthcare websites, local directories, and industry-relevant platforms, ensuring each link was relevant and valuable. This not only enhanced the website’s domain authority but also drove targeted referral traffic from trustworthy sources. By building a strong and credible backlink profile, Physica Health gained improved visibility in search results and increased trust among both search engines and potential patients.

Technical SEO Fixes

Ranking Corporation addressed all critical technical SEO issues on Physica Health’s website to ensure optimal performance and search engine indexing. We identified and fixed broken links, duplicate meta tags, missing alt attributes, and crawl errors that could hinder search visibility. XML sitemaps and robots.txt files were optimized, and site architecture was refined for better navigation and crawl efficiency. These technical improvements allowed search engines to index pages accurately, enhanced overall website performance, and created a solid foundation for long-term SEO growth.

Conversion Rate Optimization (CRO)

Ranking Corporation implemented a comprehensive Conversion Rate Optimization (CRO) strategy for Physica Health to turn website visitors into active patient inquiries. We refined call-to-action buttons to make them more visible and persuasive, added clear and user-friendly contact forms, and improved overall page layouts for better navigation and readability. By enhancing the user experience and making it easier for visitors to engage, these optimizations increased appointment bookings and consultations. The result was higher conversion rates, more patient inquiries, and a measurable impact on business growth.

Monthly Performance Monitoring & Weekly Reporting

Ranking Corporation implemented a structured monitoring and reporting system for Physica Health to track SEO performance and guide strategic decisions. We analyzed keyword rankings, organic traffic growth, user behavior, and conversion metrics using advanced analytics tools. Weekly insights allowed us to identify opportunities, address issues promptly, and optimize ongoing campaigns. Monthly performance reports provided a clear overview of progress, highlighting improvements in search visibility, engagement, and patient inquiries. This consistent monitoring ensured that SEO strategies remained effective and aligned with business growth goals.

The Result

What Client Says

Damien says,

"Physica Health"

"Working with Ranking Corporation has been an incredible experience for our team at Physica Health. Their SEO expertise, attention to detail, and data-driven approach have truly transformed our online presence. Within just a few months, we noticed significant improvements in our Google rankings, local visibility, and website traffic. Most importantly, our patient inquiries and bookings have grown steadily. The team is proactive, transparent, and always ready with fresh ideas. We couldn’t have asked for a better digital marketing partner!"